Skynamo RADAR Analytics
Skynamo Radar offers insights into your customers’ buying behaviors and trends, by segmenting your customer base using your existing data. This segmentation is done using 2 powerful features: RFM Analysis and Team Targets.
Find out more about these features below.
What are these powerful features?
Recency, Frequency and Monetary (RFM) analysis unveils customers’ ordering behavior, patterns and fluctuations.
Team Targets takes planning to another level ensuring you, as our Skynamo Customer are both growing and maintaining your loyal customer base, communicating with your teams effectively and smashing sales targets.
Introducing Skynamo Radar:
These 2 powerful features use data forensics to detect buying behavior and have the power to show customers fluctuations and purchasing behavior by volume and invoicing patterns. These fluctuations can flag unusual patterns and prompt a response, ensuring, as a Skynamo Customer, you are on top of your business, building and maintaining a loyal customer base, preventing customer churn, and ultimately thriving in your industry.
Benefits & Values:
- Detects your customers buying behaviour.
- Monitors customers fluctuations and purchasing behavior by volume and invoicing patterns.
- Flags unusual patterns and which prompts faster response.
- Skynamo RADAR is available to your entire sales team, allowing you to encourage healthy competition within your team.
- There is no more guessing how individuals are tracking against their sales targets.
How to make the most out of this data:
- Set competitive weekly, monthly and annual targets for your teams and individuals.
- Take action much sooner when targets are not looking good or adjust where needed.
- Sales teams can monitor their assigned customers performance and ensure they are following up on any customers making unusual orders.
- Click on the RFM Analysis dashboard to get the list of your customers in the different categories and see why they are listed there by accessing their order history.
Skynamo RADAR offers insights into your customers’ buying behaviour and trends, by segmenting your customer base using your existing data.
This segmentation is done using 2 powerful features:
- RFM Analysis
- Team Targets
Find out more about RADAR here.
"If you do not release RFM analysis and insights, it would be like taking a step back. This for us is the next thing needed to grow our business. The ability to see as fast as possible where the problems are so that we can attend to them is the next thing to give us the edge"
“Our field users like the idea of customer segmentation based on invoice data such as recency, and frequency. This would allow them to identify opportunities at customers and find out which products are doing well with similar customers”
“Greater visibility for the team, enabling them to take action much sooner when a customer needs assistance”
“Sales reps can get a snapshot very quickly of who needs to order, how often they order in the past, instead of filtering through their current dashboard and looking at every single account”
“This has allowed us take action with our customers sooner and use these insights to increase sales revenue and improve customer relationships”
“Save 2 days of reporting and analysing just with the new Dashboard, Save 5 days and provide invaluable insights to teams”
“THIS is intelligence”
“Can get smarter about sales, and empower the reps. Affords them the chance to create new strategies and see opportunities they might be missing”
“Save the reps time on admin and reporting, so more customers being seen”
“More accurate reporting, with Skynamo being the place they go to for their information instead of other programs they might be using. Stickiness for the win!”
“Save up to 8 hours per week sharing sales figures with team. This time can be allocated to accomplishing other important task.”
“Allows real-time budget/ sales decision opportunities for sales reps”
collected from +30 customer feedback sessions Q3 2022
The RADAR Advantage
Skynamo RADAR will assist you in using your customer sales data for sales strategy.
RADAR offers insights into your customers’ buying behaviors and trends, by segmenting your customer base using your existing data.
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Skynamo RADAR Analytics
What questions do you have about your sales or sales team? Let us answer them with Skynamo Analytics! Find a few examples of the custom reports we can build for you.