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Let’s face it blogs are so two thousand and late, and think tanks are giving big bad boardroom energy… so we decided to create Skynamo says. ​

All Make Sales Make Sense

brief history of sales technology

Sales technology: then and now

September 13, 2022

Technology has driven the sales industry to new heights. From landlines to cell phones, cold calling to data-driven leads, and manual data entry to automated CRMs, we’ve come a long way. Not only is technology playing a bigger role in every touchpoint of the sales process, but it has restructured the sales approach entirely. This… Read more »

B2B Field Sales has picked itself up and dusted itself off since 2020

B2B Field Sales has picked itself up and dusted itself off since 2020: here’s what leading sales teams are doing

September 12, 2022

To say that the pandemic caused a seismic shift in how the world does business is an understatement. In particular, the B2B market learned firsthand that surviving the COVID-19 landscape meant moving away from conventional field sales methods. This includes embracing eCommerce, even at the expense of in-person interactions. Surprisingly, B2B buyers made it clear… Read more »

5 lessons from a seasoned entrepreneur and mentor

SAM CLARKE – 5 lessons from a seasoned entrepreneur and mentor

September 2, 2022

Mentorship could be the game-changer South African entrepreneurs need, especially as 70% of mentored businesses experience a five-year increase in survival rate. Sam Clarke, CEO of Skynamo, says entrepreneurs are needed now more than ever since they see opportunities, capitalise on these, and, in doing so, create the businesses of the future. But they urgently… Read more »

CRM and sales management software: do you need both to drive sales success?

CRM and sales management software: do you need both to drive sales success?

August 30, 2022

Customer relationship management (CRM) software and sales management software are two of the strongest tools a modern sales team should have. Both can drive sales and customer retention, but are they necessary if you already have a strong sales force? With information readily available on the internet, consumers do their own research instead of relying… Read more »

Sales reports – how to put sales data to good use

Sales reports – how to put sales data to good use

August 26, 2022

In today’s digital-first economy, data is the new currency. This is why analyzing sales reports has become essential to modern companies’ business. Sales reports enable insight into how agents are performing and what aspects of their strategy need improvement. This allows them to make informed decisions on fine-tuning their processes and improving the overall customer… Read more »

Important sales metrics every distributor, wholesaler, and manufacturer shouldn't ignore

Important sales metrics every distributor, wholesaler, and manufacturer shouldn’t ignore

August 22, 2022

Distributors, wholesalers, and manufacturers rely on numbers to run their businesses. From receivable accounts to inventory counts, data collection and analysis is both crucial and tedious. Even if sales are streaming in, do you understand the impact that sales performance has on your business? If not, sales metrics can clue you in on what is… Read more »

Keeping track of valuable customer info through a CRM database

Keeping track of valuable customer info through a CRM database

August 8, 2022

The presence or absence of customers often determines the success of a company. While having more customers doesn’t necessarily equal success, customer loyalty does. Customer loyalty is a hallmark of successful customer relationship management (CRM). Staying on top of the success of your business requires knowing everything about your customers’ wants and needs. Because of… Read more »

B2B sales and the importance of data analytics

B2B sales: the importance of data analytics

August 8, 2022

When it comes to B2B sales, information is king. However, the information needed isn’t about your products or services. Successful sales come from using data analytics to learn more about your customers and current market trends. For example, let’s look at how Netflix uses data to enhance its customer experience. Netflix collects subscriber viewing information… Read more »

Minimize the need for micromanagement with field sales management software

Minimize the need for micromanagement with field sales management software

August 5, 2022

Micromanagement is something many do, but few admit. It’s one of the foremost examples of good intentions with often negative consequences. Especially in field sales management, micromanaging is rarely necessary.

How Top South African Beauty Brands Overcome Sales Challenges

How Top South African Beauty Brands Overcome Sales Challenges

March 25, 2025

In South Africa’s blooming beauty and cosmetics industry, staying competitive is no small feat. Do sales challenges like logistics, stock levels, reps on the road, customer relationships, and an ever-growing product list sound familiar? If you are a wholesaler, importer, manufacturer, or distributor of beauty and cosmetics brands and products, then we have good news.… Read more »

close more B2B sales deals in 2025

B2B sales: How to close more deals in 2025

February 27, 2025

The ultimate guide to B2B sales for wholesalers, distributors, manufacturers, and importers It’s 2025, and B2B sales have undergone significant changes. Traditional methods like cold calling and direct mail, while still relevant, are now complemented by advanced sales technologies and strategies.   More wholesalers, distributors, manufacturers, and importers are investing in B2B sales teams –… Read more »

The race to drive sales that thrive in 2025

New Year, New Sales

January 31, 2025

The race to drive sales that thrive in 2025.    There is nothing quite like a new year to get us really revved up to set new goals. Just ask the people in the treadmill queue at the gym. Every. Single. January. Whether it’s setting your sights on a victory on your scale, or trying… Read more »

best apps for sales reps

Best Apps for Sales Reps

January 6, 2025

  Sales reps are the backbone of any business, whether they’re pounding the pavement or connecting with clients digitally. But let’s be honest: life on the road or juggling multiple accounts isn’t always smooth sailing. Here are some of the best apps for sales reps that help solve the daily grind, from missed opportunities to… Read more »

How Technology Helps Women Today Be the Ultimate Multitaskers That They Are

How Technology Helps Women Today Be the Ultimate Multitaskers That They Are

August 14, 2024

Let’s face it: women are expected to do it all. And not just do it all, but do it all with a smile, while wearing multiple hats, and without breaking a sweat. You’re a sales manager, a sister, a mother, a friend, a homemaker, a sports enthusiast, and probably a few more things before your… Read more »

Sales AI Redefined for Sales Success

Sales AI Redefined for Sales Success

July 8, 2024

We don’t do artificial. We do actionable. The buzz around Artificial Intelligence (AI) is undeniable, especially in the dog-eat-dog world of sales. But at Skynamo, we believe AI is more than just algorithms and automation. It’s about empowering your sales teams with intelligence that’s actual, accountable, annual, actionable, and accurate. Let’s explore how Skynamo is… Read more »

From flirtation to integration - Make it official in March

From flirtation to integration – Make it official in March

March 1, 2024

As the fanfare of February’s amorous escapades settle, and the last of the heart-shaped chocolates are begrudgingly consumed from the clearance aisle, we find ourselves on the cusp of a new month. Ah, March – a time of transition, where the remnants of summer’s relentless heat reluctantly give way to the first cool tendrils of… Read more »

How to swipe left on sales fatigue and fall in love with selling again

How to swipe left on sales fatigue and fall in love with selling again

February 19, 2024

You’re just a salesperson, standing in front of a prospect… asking them to love your product.   It’s the romantic comedy of errors that can be the selling profession. See the thing is, selling and dating are a dynamic duo of similarities, that frankly we don’t talk enough about. So let’s unpack the parallels shall… Read more »

Cupid meets commerce: The 5 love languages of B2B sales

Cupid meets commerce: The 5 love languages of B2B sales

February 12, 2024

Are you ready to shoot your metaphorical love arrows in the grand bazaar of B2B relationships? If you’re in sales today, you’re not just selling products; you’re acting as a matchmaker! And our trusty wingman in this romantic comedy? Skynamo CRM. It’s like having a dating coach for your sales pipeline. 

Skynamo monthly sales contract

Commitment issues? Choose to commit how you see fit. 

January 9, 2025

Do you, sales team, take us, Skynamo, to be your lawfully wedded sales tech until contract do us part?      I do… think that this level of upfront commitment can be quite overwhelming. There is nothing like staring down the barrel of a contract to make even the warmest feet feel kinda cold.  … Read more »

in business less is more

Less is Mo’re

November 7, 2024

Sometimes it’s as simple as that.    We live in a culture that’s all about more. More hard work, more hours, more sales, more emails, more meetings. More. More. More. What if, just for a moment we gave “less” a try.     More hard work   The journey of overdoing “more” is paved by buzz… Read more »

South Africans are built different

We are built different

September 23, 2024

For that reason, we build differently  There is something special about Heritage Month. You can hear the braais sizzling, the eish clinking, and the hadedas hadeda-ing. These are the sounds that call us to come together.   As the whole country physically and metaphorically seems to thaw from the winter season, we celebrate and honour our… Read more »

Hulle Weet Nog Steeds Nie Wat Ons Weet Nie

Hulle Weet Nog Steeds Nie Wat Ons Weet Nie

August 19, 2024

In a world where you can be anything, be South African.    How fitting that as we approach Heritage Month, we continue to celebrate South African success. From outstanding Olympic feats to the rugby fields, to fighting rings – there’s never been a better time to celebrate our heritage. One thing about everything synonymous with being… Read more »

How to swipe left on sales fatigue and fall in love with selling again

How to swipe left on sales fatigue and fall in love with selling again

February 19, 2024

You’re just a salesperson, standing in front of a prospect… asking them to love your product.   It’s the romantic comedy of errors that can be the selling profession. See the thing is, selling and dating are a dynamic duo of similarities, that frankly we don’t talk enough about. So let’s unpack the parallels shall… Read more »

The Rassie Effect: Why your business needs coach Rassie if you want to win.

The Rassie Effect: why your business needs coach Rassie if you want to win

October 27, 2023

You may be asking yourself, “What the ruck can my business learn from a rugby coach?”  The parallels are more than you would think and the lessons to be learnt more than you can count. From managing teams to tackling traditions, there are many lessons from the field that the boardrooms of South Africa could… Read more »