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Let’s face it blogs are so two thousand and late, and think tanks are giving big bad boardroom energy… so we decided to create Skynamo says. ​

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B2B sales and the importance of data analytics

B2B sales: the importance of data analytics

August 8, 2022

When it comes to B2B sales, information is king. However, the information needed isn’t about your products or services. Successful sales come from using data analytics to learn more about your customers and current market trends. For example, let’s look at how Netflix uses data to enhance its customer experience. Netflix collects subscriber viewing information… Read more »

Minimize the need for micromanagement with field sales management software

Minimize the need for micromanagement with field sales management software

August 5, 2022

Micromanagement is something many do, but few admit. It’s one of the foremost examples of good intentions with often negative consequences. Especially in field sales management, micromanaging is rarely necessary.

How local wineries use mobile apps to increase their sales numbers

How local wineries use mobile apps to increase their sales numbers

August 4, 2022

Industries and big companies aren’t the only ones that can profit from mobile apps; small businesses and niche markets like the wine industry are benefitting in a big way. Mobile sales apps account for 86% of smartphone use. These compact platforms give wineries a virtual version of their cellar and storefront that can increase their… Read more »

The State of Sales in the Building and Hardware Industry in 2022

The State of Sales in the Building and Hardware Industry in 2022

July 18, 2022

Skynamo – the leading provider of field sales software for distributors, manufacturers, and wholesalers in the building materials and hardware industry – carried out an extensive survey. The point of the research was straightforward enough. It was to uncover the truth about what B2B sales companies struggle with, what works for them from a technology… Read more »

How to use customer sales data for sales strategy

How to use customer sales data for sales strategy

July 15, 2022

When determining the most appropriate sales strategy for their teams, B2B companies often use customer sales records. This approach collects data, analyzes it, and then uses it to maintain accurate customer databases. Tracking this data can help you to monitor your company’s performance among specific demographics and target users. You can then use this information… Read more »

CRM data decay is business’ silent killer

SAM CLARKE – CRM data decay is business’ silent killer

July 14, 2022

In an ever-increasingly digital world, personalised customer relationships are crucial for business success and quality data bridges the gap. However, according to a recent study on the State of Customer Relationship Management (CRM) Data Health, 44% of respondents estimate that their company loses over 10% in annual revenue due to poor quality CRM data which results… Read more »

Strategies to effectively measure sales productivity

Strategies to effectively measure sales productivity

July 12, 2022

Tracking sales productivity blindly, or ignoring it completely, can be detrimental to your business growth and your bottom line. Although sales figures alone can give you an indication of the demand for your product or service, other factors determine whether those sales are translating to increased profit – as well as how they match up… Read more »

5 Reasons to Start using a B2B sales order app

5 Reasons to start using a B2B sales order app

July 11, 2022

If you own a buy-and-sell business, chances are you’ve probably run into a sales order before. A sales order is a document used to confirm the price, quantity, delivery date, and features of the products and services purchased through a sale. B2B sales ordering is beneficial to sellers because it helps them track both their… Read more »

Hybrid working without culture is not enough

SARAH RICE – Hybrid working without culture is not enough

July 8, 2022

Now that employees have experienced remote working, many don’t want to return to the office, leading companies to opt for hybrid work.

How Technology Helps Women Today Be the Ultimate Multitaskers That They Are

How Technology Helps Women Today Be the Ultimate Multitaskers That They Are

August 14, 2024

Let’s face it: women are expected to do it all. And not just do it all, but do it all with a smile, while wearing multiple hats, and without breaking a sweat. You’re a sales manager, a sister, a mother, a friend, a homemaker, a sports enthusiast, and probably a few more things before your… Read more »

Sales AI Redefined for Sales Success

Sales AI Redefined for Sales Success

July 8, 2024

We don’t do artificial. We do actionable. The buzz around Artificial Intelligence (AI) is undeniable, especially in the dog-eat-dog world of sales. But at Skynamo, we believe AI is more than just algorithms and automation. It’s about empowering your sales teams with intelligence that’s actual, accountable, annual, actionable, and accurate. Let’s explore how Skynamo is… Read more »

From flirtation to integration - Make it official in March

From flirtation to integration – Make it official in March

March 1, 2024

As the fanfare of February’s amorous escapades settle, and the last of the heart-shaped chocolates are begrudgingly consumed from the clearance aisle, we find ourselves on the cusp of a new month. Ah, March – a time of transition, where the remnants of summer’s relentless heat reluctantly give way to the first cool tendrils of… Read more »

How to swipe left on sales fatigue and fall in love with selling again

How to swipe left on sales fatigue and fall in love with selling again

February 19, 2024

You’re just a salesperson, standing in front of a prospect… asking them to love your product.   It’s the romantic comedy of errors that can be the selling profession. See the thing is, selling and dating are a dynamic duo of similarities, that frankly we don’t talk enough about. So let’s unpack the parallels shall… Read more »

Cupid meets commerce: The 5 love languages of B2B sales

Cupid meets commerce: The 5 love languages of B2B sales

February 12, 2024

Are you ready to shoot your metaphorical love arrows in the grand bazaar of B2B relationships? If you’re in sales today, you’re not just selling products; you’re acting as a matchmaker! And our trusty wingman in this romantic comedy? Skynamo CRM. It’s like having a dating coach for your sales pipeline. 

For the love of sales technology

For the love of sales – how to rekindle the flame

February 1, 2024

Ah, sales. The art of persuasion, the thrill of the chase, the sweet sound of “Yes, I’ll take ten!” But let’s be honest, sometimes the fire dims and you find yourself lost in a sea of CRM updates, cold calls, and the dreaded quarterly targets. Fear not, my fellow sales warriors! It’s time to fall… Read more »

How to More-ify your B2B sales strategy

How to More-ify your B2B sales strategy in 2024

January 18, 2024

This year, we’re all about more in 2024. The best way to hit your targets is to know what you’re aiming for, right? And, as with every stratco, bosberaad or indaba, most companies carry out this time of the year, we haul out the whiteboard, Bakers biscuits, and Endearmints and whip up some semblance of… Read more »

Redefining "more" in 2024 (and how to get it)

Redefining “more” in 2024 (and how to get it)

January 10, 2024

It’s 2024 (or as we like to call it: twenty twenty more!) and we’re not just talking about achieving more; we’re talking about redefining what ‘more’ means in your bustling, opportunity-rich sales universe.

how the ever-busy entrepreneur can work smarter this festive season

Work Smarter – Holiday Edition: for the Ever-Busy Entrepreneur

December 6, 2023

Let’s face it, taking a holiday often feels like a mythical concept, akin to spotting a unicorn in your backyard. You’re so deep in the trenches of your business that the idea of sipping cocktails on a beach seems like a plot from a 90’s romcom movie. But fear not, with a sprinkle of strategy… Read more »

in business less is more

Less is Mo’re

November 7, 2024

Sometimes it’s as simple as that.    We live in a culture that’s all about more. More hard work, more hours, more sales, more emails, more meetings. More. More. More. What if, just for a moment we gave “less” a try.     More hard work   The journey of overdoing “more” is paved by buzz… Read more »

South Africans are built different

We are built different

September 23, 2024

For that reason, we build differently  There is something special about Heritage Month. You can hear the braais sizzling, the eish clinking, and the hadedas hadeda-ing. These are the sounds that call us to come together.   As the whole country physically and metaphorically seems to thaw from the winter season, we celebrate and honour our… Read more »

Hulle Weet Nog Steeds Nie Wat Ons Weet Nie

Hulle Weet Nog Steeds Nie Wat Ons Weet Nie

August 19, 2024

In a world where you can be anything, be South African.    How fitting that as we approach Heritage Month, we continue to celebrate South African success. From outstanding Olympic feats to the rugby fields, to fighting rings – there’s never been a better time to celebrate our heritage. One thing about everything synonymous with being… Read more »

How to swipe left on sales fatigue and fall in love with selling again

How to swipe left on sales fatigue and fall in love with selling again

February 19, 2024

You’re just a salesperson, standing in front of a prospect… asking them to love your product.   It’s the romantic comedy of errors that can be the selling profession. See the thing is, selling and dating are a dynamic duo of similarities, that frankly we don’t talk enough about. So let’s unpack the parallels shall… Read more »

The Rassie Effect: Why your business needs coach Rassie if you want to win.

The Rassie Effect: why your business needs coach Rassie if you want to win

October 27, 2023

You may be asking yourself, “What the ruck can my business learn from a rugby coach?”  The parallels are more than you would think and the lessons to be learnt more than you can count. From managing teams to tackling traditions, there are many lessons from the field that the boardrooms of South Africa could… Read more »