Latest insights

Sales in the B2B landscape can often feel like wandering through a zoo where each customer has their own unique attributes, environments, and needs. As wholesalers, manufacturers, and distributors, it’s crucial to not just feed these animals but to understand them. But fear not! With Skynamo RADAR, you have the perfect guide to help you not only understand but also profit from this diverse ecosystem. The Customer Creatures of the Sales Zoo Critical: These once-frequent buyers

What used to be just a single day of frenzied shopping in the USA has evolved into a whole week of retail mayhem here in South Africa. While that gives us a bit of breathing room, it also spikes up the pressure on supply chains. The challenge? Taming unpredictable demand spikes and expanding operations at the snap of a finger. Fear not, for the secret sauce lies in total visibility and turbocharged efficiency, all thanks to our integrated software solution. Dance with Demand or Drown in Despair Inefficiencies and disjointed

Today, we’re delving into the kitchen of sales—equipped not with pots and pans but with nifty sales intelligence tools. If it feels like all you do is greet and seat, but never get to take people’s orders, let alone serve a three-course meal, then boy, have you landed on the right page! Let’s begin with a splash of reality Dive straight into the heart of sales for a moment. It isn’t just about the relentless chit-chat or the nifty powerpoints; it’s the cha-ching at the end of

You may be asking yourself, “What the ruck can my business learn from a rugby coach?” The parallels are more than you would think and the lessons to be learnt more than you can count. From managing teams to tackling traditions, there are many lessons from the field that the boardrooms of South Africa could benefit from applying. So, put down the spreadsheets and pull up a chair. Lessons from the coach’s box If you are new to the field, Rassie is currently the director of Springbok rugby. People

In the heart of South Africa, where a rugby match can halt a nation and boerewors is the national food, B2B leaders have a secret weapon. Just as rugby teams use GPS to understand player movement and how much they have left in the tank, B2B sales buffs are turning to Skynamo sales CRM app to improve sales performance in the field. In lieu of the

Hey there, business buffs! Let’s face it, we’ve all been there: firing off a quick message to a team member on chat apps like WhatsApp, hoping they’ll remember that important client meeting or update the latest sales figures. But is “quick” always “quality”? Here’s a lowdown on why chat apps, as handy as they are, might just be the wrong tool for your B2B sales squad. Lost in the crowd. Ever tried finding that one crucial message amid the sea of “Good mornings”, memes, and GIFs? In a chat app, important details can drown faster than your hopes of finding a

Sales rep tracking isn’t just about looking for the whereabouts of your sales team. It’s also about tracking sales performance and finding ways to improve. Field sales teams must always ensure they cover their bases to stay ahead in today’s competitive landscape. Granted, sales managers can only do so much to get there. When managing sales team members, keeping track of what everybody is doing is often difficult. This is especially true when they’re all out on the

In South Africa, we are seeing more and more food and beverage companies turn to software to improve productivity, profitability, and stability. Savvy companies are leveraging technology to thrive in a rather bumpy market. One such game-changer is the B2B sales order app. A locally-designed app that optimises B2B sales ordering processes and catalyses growth. In this article we’ll cover the challenges your food and beverage company is facing, how software can help, and the reasons why you need

A sales manager’s ultimate goal is to get their entire sales team to deliver. When a sales accountability culture is introduced, it means everybody pitches in and pulls their weight. If the company plans to achieve its target, everybody from the junior salesperson to the senior sales executive does everything possible to deliver results. However, more eager sales representatives may deploy less-than-savoury tactics to hit their numbers. This includes

As we move forward into the year and beyond, changes outside of the food and beverage sector’s control continue to shape how we do business. In the wake of the pandemic’s anniversary, B2B commerce has seen a seismic shift in customer preferences – a shift that seems irreversible. It has now become imperative for companies within this industry to stay in stride with emerging trends and tackle prevalent