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The ultimate guide to B2B sales for wholesalers, distributors, manufacturers, and importers It’s 2025, and B2B sales have undergone significant changes. Traditional methods like cold calling and direct mail, while still relevant, are now complemented by advanced sales technologies and strategies. More wholesalers, distributors, manufacturers, and importers are investing in B2B sales teams – those that leave the office, hit the road, and see clients face-to-face. To grow and remain competitive this year, it is vital to understand and adapt to these changes, and in this article we explore B2B sales in detail. What is

New Year, New Sales: The race to drive sales that thrive. There is nothing quite like a new year to get us really revved up to set new goals. Just ask the people in the treadmill queue at the gym. Every. Single. January. Whether it’s setting your sights on a victory on your scale, or trying to scale up your sales victories, there is no time like Jan to plan. It is, however, often a little daunting to know where to start. Especially when the 365 days of blank pages in your new leatherbound 2025 diary stare back at you somewhat accusingly. Related: The ultimate guide to creating a winning B2B sales strategy Get your

Do you, sales team, take us, Skynamo, to be your lawfully wedded sales tech until contract do us part? I do… think that this level of upfront commitment can be quite overwhelming. There is nothing like staring down the barrel of a contract to make even the warmest feet feel kinda cold. At Skynamo, we want a relationship with potential customers based on choice. Not blind commitment. We want future customers to feel like they have the chance to get to know us first, before they go “all in”. Introducing Skynamo Monthly Say hello to our all-new Monthly contract offering. Skynamo hereby offer our customers a level of

Sales reps are the backbone of any business, whether they’re pounding the pavement or connecting with clients digitally. But let’s be honest: life on the road or juggling multiple accounts isn’t always smooth sailing. Here are some of the best apps for sales reps that help solve the daily grind, from missed opportunities to endless admin tasks. The challenges sales reps face Before diving into the apps, let’s set the scene. Here are a few common challenges sales reps encounter every day. Time management: With meetings, travel, follow-ups, and admin tasks, reps often struggle to prioritise their time effectively. Lack

Looking back and thinking forward. With resolutions, mood boards and SMART goals a plenty, the wiff of a new year is in the air. But before we pop bottles, start chanting “3.. 2… 1…” and proudly conclude ‘new year, new me!’, there are lessons from the “old year, old you” not to forget, but on which we should rather reflect. The definition of insanity The is a reason that the definition of insanity is “doing the same thing and expecting a different outcome” is an age old adage. While we usually think of this in more personal terms, like getting back with one’s ex or eating another tub of ice cream and expecting not to

Because the best deserve a break. Sho! Is there anything greater, than this time of year? A time of joy and festive cheer. A time when the weather is great, A time when we use any excuse to celebrate. Before we launch into a new genre of thought leadership poetry, enough with the rhyme. Seriously though, whether it’s the smell of sunblock in the air or Michael and Mariah becoming the soundtracks to our lives again, December hits different. You wouldn’t push a pull door Whilst December vibes hit different, they can also hit back. Let’s face it, when the clock strikes December, most people go ‘out-of-office’ long

Great question. We’d love to tell you. If there is one thing, this time of year, that we truly need “mo’” of… it’s motivation. With leave days loading and the blue skies calling us to ditch our desks, how does one motivate yourself, not to mention your team? Well, here is the thing about motivation, it’s layered. It is not as simple as incentivising with targets, or planning more pizza parties. Through unpacking the principles of Primed to Perform and Total Motivation (TOMO), our leadership team has come to recognise this multi-layeredness (or, mo’-ness) of motivation. Look for the Book Primed to Perform is a book by

Sometimes it’s as simple as that. We live in a culture that’s all about more. More hard work, more hours, more sales, more emails, more meetings. More, more, more. What if, just for a moment we gave “less” a try. More hard work The journey of overdoing “more” is paved by buzz words and zeitgeisty business trends. We hear things like “high performance culture” and we think we must do more to reach these heights. And sure, growth is needed, abundance is great, big fan of expansion. However sometimes if we apply – dare I say it – more foresight, we may see that there is such a thing as too much “more”. We do more but

Finance and Sales: they’re often seen as the odd couple of every business. Finance says, “Be careful!” while Sales hears, “Sell faster!” And then there’s the endless back-and-forth—forgotten invoices, capturing data manually, paperwork that gets lost somewhere between sales reps’ car seats and the finance office. Spreadsheets and powerpoint reports pile up, sales invoices get delayed, and then the finger-pointing begins. It’s a bit like a sitcom… but no one’s laughing. Technology like Skynamo helps Finance and Sales work together smoothly. Think of Skynamo as a translator that speaks both numbers and targets

Anyone who says sales people are gifted at admin has never worked in sales. So why is sales so admin-heavy? Think about the call reports, sales forecasting, the in-field orders, and constant monthly reports. Enter mobile CRM for sales reps and managers — literally the only tool you’ll need. And, it’s changing the game for B2B companies. We get it. It sounds ludicrous. One mobile CRM app and desktop solution that ticks all the boxes. But we have built Skynamo to do just that, because we come from sales. So, we’re going to talk about mobile CRM for sales teams from all angles. As a sales manager, maybe you were