Latest insights

The greatest thing about living and working in 2018 is that we don’t have to know everything. We just need to know how to find out about everything. This is Skynamo’s list of four essential books for every sales manager. With these four books, you will have access to what you need, right now. 1. “The Accidental Sales Manager” by Chris Lytle Click here to buy. Why we

Trust is important in sales. Yeah, we know, a bit of an obvious statement to start with. But we aren’t talking about the need for trust from the consumer, which is very important. Instead, we’re talking about the importance of trust between you and your sales team – which is critical to collaboration and improving sales performance. Imagine what would be possible if you weren’t spending time double-checking information, stalking (ahem… our apologies ‘checking up on’) your reps, trying to determine whether customers are being visited on a

Skynamo launches an internal campaign to incentivise and enable employees to save water at home and at work during the Cape Town water crisis. Cape Town is expected to become the first major city in the world to run out of water as we approach the day when our taps run dry: Day Zero. Whether this day comes or we manage to pull together as a city and drastically reduce water consumption to avoid it in time, a drier

1. Using a mobile data collection tool: Every bit of data gathered by teams in the office and in the field, from orders placed to routes travelled, has the potential to be very valuable to your business. Having access to the right data can shed light on where and why teams are under-performing and how this may be corrected. Therefore, capturing data in an accurate and timely fashion is very important. Effectively analysing this data is a challenge on its own, and all too often one that is overlooked. 2. Using

The urgency of mobile adoption has been a topic of discussion for many years. Businesses and people who have not yet adapted to a mobile environment will soon be left behind and look on as their competitors thrive. The ever-growing trend of mobile applications are increasing by the minute. Making use of mobile sales apps is a great way for your business to increase sales productivity for example. By making use of the right apps, your sales personnel can stay connected and have the information they need right at their fingertips, no matter where they are. In the business world, the “going

“Transparency in business” is a phrase that is becoming more and more common under managers, owners, and leaders. “We need more transparency in our business processes”; “There isn’t enough visibility on the ground!” they say. But, what does all of this actually mean?In its most basic form, transparency in business means honesty in the way we operate. It stands for a “lack of hidden agendas or conditions”, the availability of all information needed in order to collaborate, cooperate, and make collective decisions effectively. Thus, from this, we can establish that the sharing of

Most sales manager dream of a more effective and more efficient sales team. Luckily, every now and then a new tool surfaces that has the ability to nudge that team further in the right direction. Strong sales managers usually jump at this opportunity. These tools are called sales acceleration tools and are by no means a new phenomenon. They are technologies that are designed, or can be used to, increase the velocity of the sales process. The fax, email, even chat applications have all served their part in facilitating better internal communication and streamlining the sales process.

By the year 2020, it is predicted that analogue data will have been phased out entirely and that there will have been a 100-fold multiplication in the digital data connected by an IP address, meaning it could be connected to any other data via the internet. As the amount of available data increases, so does the potential to see new patterns that was previously not noticeable. However, with such a drastic increase in the amount of data available to us, it becomes much harder to sift through and patterns become more difficult to

In an increasingly mobile and virtual business environment, it has never been more important than now to be in close contact with all the functions of your business, individual employees and your customers. This year has seen several major technological mega-trends. These include mobility, big data, bring your own device (BYOD), and internet of things (IoT). All these trends illustrate how technology has infiltrated every aspect of daily business. This has had, and will continue to have, a massive impact on your business in 2015. Overall, this is a good

The importance of adopting new technologies in business has significantly increased in the past decade. Today, however, technology is still believed, by some, to be the cause of diminishing customer relationships. A popular argument is that hiding behind screens – be it computer, smartphone or otherwise – are causing relationships to become less intimate. Customer relationships are extremely important to enterprises, as these create value for both parties involved and therefore it is vital to make use of modern tools to maintain and build on such relationships. Here is how to