7 common mistakes sales reps make—and how to fix them
In a sales representative’s ideal world, every pitch would elicit an enthusiastic “yes” right off the bat. Yet as sales reps know all too well, the real world doesn’t work that way. Pitches and presentations sometimes fail for reasons beyond a salesperson’s control. However, in most cases, their shortcomings can be attributed to one or more tactical errors. Like any skill, mastering the art of sales takes time and practice. By learning to recognize some of the common mistakes sales reps make, you and your team can avoid them. Let’s look at several examples of