Latest insights

 

3 main reasons Sage users choose Skynamo

Skynamo’s integration with Sage assures outside sales teams are included in companies’ broader organizational ecosystems. Business managers enjoy insights into outside sales activities and sales teams enjoy access to information they need to be better sales consultants. ERP strength lies in software integration Enterprise Resource Planning (ERP) tools integrate various business software systems to make accurate information readily available to both internal and external stakeholders. An ERP is a business management platform that allows management to enjoy an overview of all business activities and connects the
Sales managers

What’s the difference between sales force automation and CRM?

Many business decision-makers wonder about the difference between Field Sales Automation – Sales Force Automation (SFA) – and Customer Relationship Management (CRM). What do they do? How do they complement each other? One of the fundamental differences between SFA and CRM is that while SFA looks after the entire sales process and tracks the efforts of salespeople and their face-to-face relationships with customers, CRM is all about customer profiles, data tools, office sales, account management and communicating with clients from a distance ‒ from the office, for instance. What is CRM software? CRM is often described

Cutting sales costs is something you can control

External factors that shape the economy aren’t under your control. Skynamo’s all-in-one field sales platform helps sales teams manage what they can control in a cost-effective manner. The effects of a global business slowdown are evident around us and affecting most of our businesses at the moment. We’ve previously highlighted what sets industry leaders apart in the new normal business environment and what sales teams are doing to build trust in times of uncertainty. When we become too obsessed with ‘doing better’ or ‘increasing sales’, we often overlook creative ways to manage daily business operations in a
Analytics & Reporting

Don’t “go digital” if it’s not simplifying field sales management

Choosing sales automation software that is the right fit for your business can be confusing. Here are 8 key features that simplify the sales management process and increase sales team productivity. We’ve recognized the important role the right field sales software plays in simplifying field sales management for our customers. Outside sales teams’ ability to visit customers regularly and improve their sales ‒ even while many health and safety regulations are at play ‒ shows the difference the right technology makes. Sadly, we also continue to encounter the opposite: outside sales teams opting for manual data capturing

How to become the sales coach your reps need

Check out our infographic on how to become the sales coach your reps need. In today’s fast‑paced sales environment, effective sales coaching is more than just oversight. It’s about inspiring your team, guiding their growth, and closing the gap between where they are and where they could be. This infographic lays out an approach to management‑as‑coaching. It emphasises that great sales leaders don’t just manage; they build trust, set meaningful goals, and lean into collaboration. The first core message highlights the importance of trust and safety: to coach well, managers must create a space where reps feel confident

3 factors help sales teams build trust in times of uncertainty

Our data highlights three factors that play a significant role in outside sales teams’ ability to visit their customers regularly. Build trust, and improve their sales. Is it true that more regular customer visits equal more sales for outside sales teams? A Harvard Business Review (HBR) survey done after the 2008 financial crisis indicated that business leaders understood healthy relationships to be crucial to sustainable business success, and that these relationships depend on face-time with customers. Is this still the case in the present, more digitized economy? Recent research by XANT suggests that it’s not

The Great Unlocking: how Skynamo re-entered the office space

Sarah Rice, our Chief People Officer, shares how Skynamo employees transitioned back into their offices after an extensive period of remote working, revealing something significant about our company culture. Earlier this year we chatted to Sarah Rice (Chief People Officer) and Sam Clarke (CEO) about how Skynamo made working from home, “work as usual”. Figuring out how to help a team of employees settle into home offices without letting your company’s productivity and performance drop was one thing. Herding that same group – who miraculously grew in number (we were fortunate enough to employ new Skynamites throughout

Industries leading the way in the new normal marketplace

Initial data indicated which industries showed early signs of bouncing back after economic lockdowns. Here are the industries that performed best. At the beginning of this month we looked at the industries moving forward as lockdowns across the world began easing. The most significant and obvious pandemic-related economic shift was a move from physical spaces and interactions to virtual ones. All products or services that could be sold or delivered via online channels were shifted to those channels. Up to June, our customer data suggested that Food and Beverage, Medical Supplies, Pharmaceuticals, Business and

Stop imagining finance and sales teams working in sync: experience it!

Finance and sales departments should be working in sync, nailing targets together. Skynamo’s ERP integration ensures your sales team becomes an extension of the finance team. What would it look like to combine your sales team’s ability to communicate and build trust with customers with the knowledge of your finance team? The failure to build a bridge between finance and sales teams remains a frustration for many businesses. Finance teams often have a firm grasp on their end of the business while other elements still rely on manual data entry. Our research shows that it is most often the sales team who were ‘left
Skynamo news (press releases)

Skynamo selects Atlanta for North American headquarters, appoints Stan Deak as GM

Skynamo appoints seasoned General Manager to accelerate growth and share why they chose Atlanta as their North American headquarters ATLANTA, Aug. 17, 2020 /via PRNewswire/ — Skynamo, the South African-based SaaS provider of field sales technology, announced today it has selected Atlanta as the new location of its North American headquarters after securing a $30 million dollar investment from software investment firm, Five Elms Capital, earlier this year. The headquarters is located in The Battery Atlanta. “We are thrilled to have an international company like Skynamo call Cobb County home,” said Dana Johnson, chief
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