Category: Automotive industry

Can consultative selling land you more deals?

Can consultative selling land you more deals?

A good salesperson sells products, but a great one offers solutions. In essence, this is what consultative selling is all about.

In this era of instant communication, buyers already have a leg up on salespeople. The wide availability of internet resources means that a simple Google search may be enough for a buyer to learn about the product they’re interested in.