Latest insights

As AI becomes a more everyday part of business, questions arise around its consequences for sales jobs. The good news is that, while the salesperson of the future will look rather different, their role will not become obsolete. The fastest growing skill on LinkedIn When 200 of LinkedIn’s Top Voices were asked about their Big Idea for 2019, one in four mentioned some application of AI as a major shaper of business structures and strategies. ‘While 2018 was the year of AI hype, it feels like we’re at an inflection point where these technologies are being incorporated into more of the tools we use every day,’ explains

Key Performance Indicators (KPIs) provide your business with a measure of how well it’s tracking against its strategic objectives. They are important but can be damaging to business success if not properly managed. Here are key features and benefits to look for in a KPI management software solution. What are KPIs and what is KPI management? Key Performance Indicators (KPIs) are performance measures, set up in terms of your key business objectives. KPIs are those metrics that signal whether your business is performing well or not. Consequently, it is crucial to determine what makes business performance indicators

Millennials’ buying decisions and workplace values will no longer be the dominant forces shaping business strategies. There are new kids on the block. Gen Z looks beyond instant gratifications and ‘dream jobs’ to stability and loyalty. Gen Z’s fascinating buying habits Looking at the Big Ideas that are shaping 2019 and beyond, business analyst Jill Schleshinger interestingly notes that Gen Z (now 13-28 year-olds) have buying habits reminiscent of that of the children of the Great Depression. This is something worth taking note of. Why? During 2019, Gen Z will surpass Millennials and become the largest ‘generation’ in

We live in a tech savvy society in which people recognise and embrace the many benefits of mobile apps and devices and yet, the sales industry remains an exception. We look at reasons for tech resistance in the sales industry and how our sales technology is changing perceptions. Technology is everywhere and embraced by everyone A good story is one in which we see our own story. It has relatable characters through which we feel seen and understood. Brand strategist, Peter Kozodoy, says this about the new HBO series Westworld, praising it for its ‘spectacular dissection of humanity’. It’s a story about us as humans.

Professionalism in a team environment requires more than commonly expected behaviours, etiquette and mannerisms. We heard from a few customers how our mobile sales app helps them deliver a consistently professional service because of greater transparency, better communication and increased collaboration. What is a true professional? We often hear someone being lauded as ‘a real professional’. In the sporting world – where everyone is at the top of their game and so can be considered professionals – it sounds something like, ‘So-and-so was one of the true professionals of the game’, whenever a well-respected player

Efforts to improve sales team collaboration—from open-plan offices to advanced digital communication tools—often fail to deliver the desired results. Despite better connectivity, teams still struggle to work together effectively and achieve higher performance. However, mobile sales technology is transforming the sales environment for the better. By empowering field reps with real-time data, communication tools, and customer insights, mobile solutions are driving stronger collaboration, higher productivity, and improved sales outcomes. Being able to creatively respond to new, and old, situations can increase your

SalesTech speaks with Brian Howe, Alliances Director At Skynamo about his journey in the SalesTech industry. Tell us about your journey into Sales and Revenue Management in the SalesTech industry. My journey into sales started completely by accident — but I stayed in it on purpose. I originally trained as an account executive at an advertising agency, but when I moved from South Africa to London in 2000, I took a media sales job just to pay the bills. At the time, I joined a fast-growing media group that was one of the first to sell online banner adverts to clients. Media sales was supposed to be a short-term stopgap

Selling is increasingly pushed to purely digital channels and while it’s enhancing efficiency, it’s also removing the heart of selling: trust. Using the right kind of sales technology can play a crucial role in restoring trust between people. To be human is to sell In his best seller To Sell is Human, Daniel Pink argued that selling is a human tendency. It’s something we’re all doing all the time, regardless of whether we’re formally working in ‘sales’ or not. We’ll even go as far as to say, ‘To (be) human is to sell.’ Humans have a unique way of seeing and understanding the world. We constantly make value judgments

Part of the commitment to deliver an excellent service and setting high personal standards as a salesperson, is occasionally missing the mark. Great sales reps understand that apologising effectively is part of great service delivery and go out of their way to do so sincerely. Honest mistakes Getting it wrong is inevitable. Whether it’s through a fault of your own or not, you will fail your customers. Relaying incorrect information, mixing up appointment dates or times, forgetting to notify someone about something important – these errors are all committed by brilliant salespeople and part of healthy customer

Sales reps are often expected to do wonders with new sales tech without easy access to regular product training. Skynamo’s Online user training portal, Skynamo Academy, provides easy access to great training material. Tech training is key to sales success Recent research reveals that over one-third of sales reps believe sales technology hinders rather than helps their performance. Many of these reps still rely on outdated or “low-tech” tools that limit their success, even though modern, proven sales solutions are readily available. In our recent article on overcoming sales team resistance to new technology, we