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Business and family: caring for one is caring for both

Business and family: caring for one is caring for both

By Team Skynamo | September 20, 2021

So, you’ve accomplished the seemingly insurmountable task of launching your business. Through the days and nights of hard, relentless work you have likely encountered the issue that all business owners and entrepreneurs encounter – how do you balance the needs of both your business and your family?

Sales technology build it or buy it

Sales technology: build it or buy it?

By Dylan Castle | September 20, 2021

Investing in readymade sales force automation (SFA) could seem unnecessary if you have the available in-house tech knowledge and only need to make small tweaks to existing systems. But if you want to do something complex or specialized, buying a readymade solution might make more sense in the long run.

The effects of successful communication, or the lack there of.

By Dylan Castle | September 20, 2021

Effective communication, or the lack thereof, plays a crucial role in sales team synergy. Our past surveys have shown us that too many businesses still struggle with getting this right. Here we highlight the three frictions that contribute to ineffective communication and how businesses are overcoming them.

How SMEs can adopt modern technology to boost sales

How SMEs can adopt modern technology to boost sales

By Servaas Hofmeyr | September 6, 2021

One of the biggest challenges of running a small to medium enterprise in 2021 is the ongoing digital transformation of field sales hastened by the demands of the pandemic. This digital transformation requires promoting your products/services across various digital channels to reach your target consumers.

The role of face-to-face interaction in today's sales process

The role of face-to-face interaction in today’s sales process

By Team Skynamo | August 27, 2021

Sales are driven by customers. Businesses must therefore devise strategies that offer a rewarding and personalized sales experience. With the move to eCommerce, however, this has become a much more complex task.

sales tech: is best of breed or single platform better

‘Best-of-Breed’ vs ‘Single Platform’ sales tech: which is better?

By Dylan Castle | August 24, 2021

At a glance it may seem like choosing a best of breed platform is the simple answer to all of your problems. However, you would be forgiven for thinking so off the bat.

ultimate field sales reps stay pumped-up on the road

How the ultimate sales reps stay pumped up on the road

By Dylan Castle | August 20, 2021

How do field reps stay entertained in traffic or while travelling to a customer who’s an hour or more away? Do they tune in to music or talk radio? Or, do they prefer listening to a podcast or getting lost in the plot of an audiobook instead?

future-ready sales rep walking down the road

Is your sales team future-ready?

By Dylan Castle | August 17, 2021

Selling is increasingly pushed to purely digital channels and while it’s enhancing efficiency, it’s also removing what’s at its heart: trust. Using the right kind of sales technology can play a crucial role in restoring this trust between you and your future customers.

The Evolution of Snacking Habits over the Next Five Years

The Evolution of Snacking Habits over the Next Five Years

By Guest Post | August 16, 2021

Over the last decade, mealtime habits have changed considerably. Out-of-home eating and consumers skipping meals have led to the concept of a snack and a meal becoming increasingly conflated.

Conversations are the key to greater resilience and equality for women

Conversations are the key to greater resilience and equality for women

By Team Skynamo | August 15, 2021

South African women still face tremendous challenges in their daily lives, from personal safety to access to education and work opportunities and appropriate healthcare.

Three observations as dietary supplement industry trends emerge in 2021

Three observations as dietary supplement industry trends emerge in 2021

By Servaas Hofmeyr | August 12, 2021

Dietary supplement manufacturers and distributors share which new product ranges they are exploring and what role outside sales reps play in their order-taking process in 2021.

What is CRM?

CRM: What is it and what is it not?

By Dylan Castle | August 11, 2021

You’d be forgiven for being a little confused, as many other business decision-makers are left scratching their heads when they’re pressured to choose between different sales technologies. But we’re here to help clear this up for you.