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What to look for in a B2B sales ordering platform

What to look for in a B2B sales ordering platform

By Team Skynamo | September 22, 2022

The pandemic pushed companies in industries still dependent on legacy systems to embrace new tools. Companies in sectors like food and beverages had to focus on digital adaptation to survive and meet new customer demands. Having a solid eCommerce platform became the norm. Optimization kicks off with the right tools for companies in this industry,… Read more »

top sales teams leverage sales data and insights

How top sales teams leverage sales data and insights

By Team Skynamo | September 15, 2022

Information is power. Nowhere is this more apparent than in measuring the success of your sales team. Many companies leverage sales data to analyze their past performance and predict their future success. Meanwhile, other firms specialize in gathering customer insights to create highly customized campaigns and programs. Companies used to depend entirely on the merits… Read more »

brief history of sales technology

Sales technology: then and now

By Team Skynamo | September 13, 2022

Technology has driven the sales industry to new heights. From landlines to cell phones, cold calling to data-driven leads, and manual data entry to automated CRMs, we’ve come a long way. Not only is technology playing a bigger role in every touchpoint of the sales process, but it has restructured the sales approach entirely. This… Read more »

B2B Field Sales has picked itself up and dusted itself off since 2020

B2B Field Sales has picked itself up and dusted itself off since 2020: here’s what leading sales teams are doing

By Team Skynamo | September 12, 2022

To say that the pandemic caused a seismic shift in how the world does business is an understatement. In particular, the B2B market learned firsthand that surviving the COVID-19 landscape meant moving away from conventional field sales methods. This includes embracing eCommerce, even at the expense of in-person interactions. Surprisingly, B2B buyers made it clear… Read more »

5 lessons from a seasoned entrepreneur and mentor

SAM CLARKE – 5 lessons from a seasoned entrepreneur and mentor

By Team Skynamo | September 2, 2022

Mentorship could be the game-changer South African entrepreneurs need, especially as 70% of mentored businesses experience a five-year increase in survival rate. Sam Clarke, CEO of Skynamo, says entrepreneurs are needed now more than ever since they see opportunities, capitalise on these, and, in doing so, create the businesses of the future. But they urgently… Read more »

CRM and sales management software: do you need both to drive sales success?

CRM and sales management software: do you need both to drive sales success?

By Team Skynamo | August 30, 2022

Customer relationship management (CRM) software and sales management software are two of the strongest tools a modern sales team should have. Both can drive sales and customer retention, but are they necessary if you already have a strong sales force? With information readily available on the internet, consumers do their own research instead of relying… Read more »

Sales reports – how to put sales data to good use

Sales reports – how to put sales data to good use

By Team Skynamo | August 26, 2022

In today’s digital-first economy, data is the new currency. This is why analyzing sales reports has become essential to modern companies’ business. Sales reports enable insight into how agents are performing and what aspects of their strategy need improvement. This allows them to make informed decisions on fine-tuning their processes and improving the overall customer… Read more »

Important sales metrics every distributor, wholesaler, and manufacturer shouldn't ignore

Important sales metrics every distributor, wholesaler, and manufacturer shouldn’t ignore

By Team Skynamo | August 22, 2022

Distributors, wholesalers, and manufacturers rely on numbers to run their businesses. From receivable accounts to inventory counts, data collection and analysis is both crucial and tedious. Even if sales are streaming in, do you understand the impact that sales performance has on your business? If not, sales metrics can clue you in on what is… Read more »

Keeping track of valuable customer info through a CRM database

Keeping track of valuable customer info through a CRM database

By Team Skynamo | August 8, 2022

The presence or absence of customers often determines the success of a company. While having more customers doesn’t necessarily equal success, customer loyalty does. Customer loyalty is a hallmark of successful customer relationship management (CRM). Staying on top of the success of your business requires knowing everything about your customers’ wants and needs. Because of… Read more »

B2B sales and the importance of data analytics

B2B sales: the importance of data analytics

By Team Skynamo | August 8, 2022

When it comes to B2B sales, information is king. However, the information needed isn’t about your products or services. Successful sales come from using data analytics to learn more about your customers and current market trends. For example, let’s look at how Netflix uses data to enhance its customer experience. Netflix collects subscriber viewing information… Read more »

Minimize the need for micromanagement with field sales management software

Minimize the need for micromanagement with field sales management software

By Team Skynamo | August 5, 2022

Micromanagement is something many do, but few admit. It’s one of the foremost examples of good intentions with often negative consequences. Especially in field sales management, micromanaging is rarely necessary.

How local wineries use mobile apps to increase their sales numbers

How local wineries use mobile apps to increase their sales numbers

By Team Skynamo | August 4, 2022

Industries and big companies aren’t the only ones that can profit from mobile apps; small businesses and niche markets like the wine industry are benefitting in a big way. Mobile sales apps account for 86% of smartphone use. These compact platforms give wineries a virtual version of their cellar and storefront that can increase their… Read more »