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Food and Beverage

How to Optimise B2B Sales for Perishable Goods: A Field Sales Guide

Selling perishable goods into the food and beverage supply chain is not for the faint-hearted. Flour might keep, but dairy, fresh produce, and proteins don’t exactly play nice with delays. In B2B field sales, timing, visibility, and precision are everything. Your buyers are manufacturers, distributors, retailers, or wholesalers in their own right, and they rely on consistent deliveries of quality bulk ingredients. If your field sales reps don’t get it right, the impact reaches beyond a missed sale; it’s a broken production line, a missed contract, or a lorry leaving half-empty. And this is why access to the best
Food and Beverage

Better food & beverage sales – How to eliminate stockouts and overstocking

If your company handles the distribution, manufacturing, wholesaling, or importing of food and beverage in South Africa, then guesswork should definitely be on your agenda. But without the right tools, even the best sales team ends up flying blind which often leads to stockouts and overstocking. Skynamo field sales CRM for B2B sales reps connects your reps with everything they need to sell smarter, faster, and with absolute confidence. In the food and beverage industry, where shelf life is short and customer loyalty is even shorter, stockouts are revenue killers. So how do you find that sweet spot where your reps
Food and Beverage

Best sales software for food distributors

Sales in the food industry is not for the faint-hearted. If your company is involved in the importation, manufacturing, distribution, or wholesaling of food and beverage items across provinces, you know what we mean. Now toss in a target-based sales team that’s on the road most of the time and a spreadsheet-based system, and you’ve got a recipe for disaster (or at the very least, late orders, missed sales, and grumpy customers). This is why it is vital to find the best sales software for food distributors and manufacturers. And if you’re serious about growing your market share and building better customer
Food and Beverage

5 Reasons SA’s food and beverage industry must embrace B2B technology today

In South Africa, we are seeing more and more food and beverage companies turn to software to improve productivity, profitability, and stability. Savvy companies are leveraging technology to thrive in a rather bumpy market. One such game-changer is the B2B sales order app. A locally-designed app that optimises B2B sales ordering processes and catalyses growth. In this article we’ll cover the challenges your food and beverage company is facing, how software can help, and the reasons why you need a sales order app like Skynamo to stay ahead in today’s market. Some of the challenges food and beverage companies face in
Food and Beverage

How to future-proof the food and beverage sector: strategies for now and beyond

As we move forward into the year and beyond, changes outside of the food and beverage sector’s control continue to shape how we do business. In the wake of the pandemic’s anniversary, B2B commerce has seen a seismic shift in customer preferences – a shift that seems irreversible. It has now become imperative for companies within this industry to stay in stride with emerging trends and tackle prevalent challenges if they want to sustain customer retention, grow loyalty, boost sales, and reach their growth objectives. As B2B food and beverage companies embrace cutting-edge technology, explore alternative energy
Food and Beverage

How local wineries can achieve profit gains with CRM software

In a world full of choices, sometimes it’s nice not to have to choose. Local wineries understand this more than most other establishments. With hundreds of wines for guests to choose from, the decision process can seem more tedious than relaxing. How can we fix this? When combined with superb customer service, recommending wines that fit your guests’ preferences can help to create an enhanced customer experience. One of the easiest ways to learn and use your customers’ preferences is through a customer relationship management (CRM) system. Businesses use CRM systems to collect and analyze customer data from their
Building & Hardware

5 Industries that benefit greatly from mobile ordering apps

The pandemic changed the way we live, work, and conduct business. This is particularly true for the restaurant industry. While most businesses were forced to close their doors indefinitely, restaurants and other food and beverage establishments were able to survive – thanks to mobile ordering apps. The ability to order food online granted safety and convenience to customers. Though other industries have reopened their doors to resume business as normal, customers still hugely appreciate the benefits of their beloved mobile ordering apps. The best part of it all? Customers and the restaurant industry are far from the
Food and Beverage

What’s next for the food and beverage industry?

Almost three years into the pandemic, the food and beverage industry is starting to recover. COVID-19 caused many people to stop dining out. Instead, families chose to have food delivered to their homes, which caused a surge in takeout and delivery orders. At the same time, restaurants found themselves serving hungry customers while enforcing health and safety protocols. Unable to cope with the demands of the new normal, many restaurants and cafes had to close shop. According to the National Restaurant Association, around 17% of food outlets in the United States ultimately closed their doors after not being able to
Food and Beverage

Food and beverage sectors that greatly benefit from a sales ordering app

Online orders quite literally saved the food and beverage industry throughout the pandemic. With most storefronts temporarily closing their doors to stop the spread of the Covid-19 virus, the public turned to sales ordering apps. Given the uncertainty of the times, these food sales apps undoubtedly saved the day for food and beverage (F&B) companies. At the same time, these apps also kept food and beverage suppliers visible to their customers. Sales agents were able to monitor orders and track shipments to their customers from their home screens. Managers could support their sales representatives by directing
Food and Beverage

What to look for in a B2B sales ordering platform

The pandemic pushed companies in industries still dependent on legacy systems to embrace new tools. Companies in sectors like food and beverages had to focus on digital adaptation to survive and meet new customer demands. Having a solid eCommerce platform became the norm. Optimization kicks off with the right tools for companies in this industry, starting with a competitive B2B sales ordering platform. Although two years have passed since the pandemic put these changes in motion, there’s still a long road ahead. Only 48% of B2B buyers who make daily critical purchases report satisfaction when buying from a supplier’s
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