In a sales representative’s ideal world, every pitch would elicit an enthusiastic “yes” right off the bat. Yet as sales reps know all too well, the real world doesn’t work that way. Pitches and presentations sometimes fail for reasons beyond a salesperson’s control. However, in most cases, their shortcomings can be attributed to one or more tactical errors.
There have been a series of seismic business shifts over the past couple of years, but one area has endured: Sales Trends. That said, the need for creativity and resourcefulness is becoming increasingly important for sales and marketing teams to be successful as a new year beckons.
Employee well-being should be the top priority of any business. Focused, driven, and happy sales reps are integral to every organization’s success. They’re the ones responsible for driving conversions and developing long-term customer relationships. Also, they play a crucial role in providing other departments with actionable insights about potential and existing customers.
Skilled B2B field sales reps are the driving force behind every successful B2B organization. Irrespective of your industry and target audience, professional sales reps are essential to driving conversions.
One of the biggest challenges of running a small to medium enterprise in 2021 is the ongoing digital transformation of field sales hastened by the demands of the pandemic.
This digital transformation requires promoting your products/services across various digital channels to reach your target consumers.
Sales are driven by customers. Businesses must therefore devise strategies that offer a rewarding and personalized sales experience. With the move to eCommerce, however, this has become a much more complex task.
How do field reps stay entertained in traffic or while travelling to a customer who’s an hour or more away? Do they tune in to music or talk radio? Or, do they prefer listening to a podcast or getting lost in the plot of an audiobook instead?
The Covid-19 pandemic has dramatically changed the B2B sales and marketing space. Most B2B interactions have now moved online and field sales have taken a back seat. However, nothing can replace the value of motivated sales reps in the field, and if small businesses are the heart of a country’s economy, then field reps represent the legs that drive it forward.
The field sales terrain is a fierce battleground where reps vie for customers’ minds and money amid stiff competition. Despite the difficulties, face-to-face sales is an avenue that businesses cannot afford to overlook, with research showing that face-to-face interaction is 34 times more effective than interaction via email.
The news that Shopify was closing down Handshake Rep ordering app on 30 June this year may have shaken many businesses, but we have good news! Skynamo offers a Handshake Rep order alternative so that Handshake users can continue writing orders and selling in the field.
Lost internet connectivity should never mean your work comes to a halt. Your field sales reps should be able to continue entering orders, and customer information, and continue working productively while offline.
CRM and sales are pretty synonymous in most people’s minds, but that doesn’t mean that CRM and sales force automation are the same thing!
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