No matter whether it’s B2B or B2C, relationships can be difficult to manage. Manufacturers working with distribution partners sometimes have difficulty aligning goals that sit askance from one another. Maintaining brand consistency as products move through complex distribution networks can prove to be an additional frustration.
Creating sales success is easy when the data is captured and interpreted smartly. Monitoring analytics closely allows sales teams to refine their strategies and target key areas. In fact, in a recent survey of more than 1,000 sales organizations around the world, McKinsey found that 53% of those that are “high performing” describe themselves as prolific and effective users of analytics.
There have been a series of seismic business shifts over the past couple of years, but one area has endured: Sales Trends. That said, the need for creativity and resourcefulness is becoming increasingly important for sales and marketing teams to be successful as a new year beckons.
Lack of clarity, too much admin, but more sales than ever. This is what Skynamo’s most recent Global Field Sales Benchmark Report for 2021 revealed.
Skynamo – the leading app for field sales reps and managers – surveyed over 250 manufacturers, wholesalers and distributors with field sales teams over the course of 2021 to find out what their biggest challenges are and how they use technology to overcome them.
Skynamo – the leading provider of field sales technology – carried out extensive research recently. Spanning hundreds of manufacturers, wholesalers and distributors around the world, all with field sales teams, several pertinent challenges and successes were revealed over the course of 2021.
Choosing the wrong software can be incredibly frustrating and end up slowing you down if it’s cumbersome, complex, difficult to use and not fit-for-purpose. If you’ve decided to buy, then here are seven key features we believe makes for the ‘right’ sales software for B2B product sales:
Skilled B2B field sales reps are the driving force behind every successful B2B organization. Irrespective of your industry and target audience, professional sales reps are essential to driving conversions.
Every entrepreneur is familiar with the hectic process of setting up a new business. Problems seem to leap out from any and every angle, whether it’s a spotty supplier, hardware malfunctions, or unsuitable staff.
As consumers have become more and more comfortable with online shopping, there has been an undeniable digital transformation in field sales. With the change in interface, digital expectations have changed, and today customers demand an online experience that mimics their past face-to-face shopping interactions.
So, you’ve accomplished the seemingly insurmountable task of launching your business. Through the days and nights of hard, relentless work you have likely encountered the issue that all business owners and entrepreneurs encounter – how do you balance the needs of both your business and your family?
Investing in readymade sales force automation (SFA) could seem unnecessary if you have the available in-house tech knowledge and only need to make small tweaks to existing systems. But if you want to do something complex or specialized, buying a readymade solution might make more sense in the long run.
Skynamo now integrates with Microsoft Dynamics 365 to give sales reps the ability to improve order accuracy and shorten order fulfilment times for manufacturers and distributors.