Tag: Build a better business

5 tips to create a positive sales accountability culture within your company

5 tips to create a positive sales accountability culture within your company

A sales manager’s ultimate goal is to get their entire sales team to deliver. When a sales accountability culture is introduced, it means everybody pitches in and pulls their weight. If the company plans to achieve its target, everybody from the junior salesperson to the senior sales executive does everything possible to deliver results.

However, more eager sales representatives may deploy less-than-savoury tactics to hit their numbers. This includes undercutting rivals by offering steep discounts, which can negatively affect the bottom line. Instead of helping, these measures can push the goal out of reach.

How online order sales audits help you leave the competition blushing in the cosmetics industry

How online order sales audits help you leave the competition blushing in the cosmetics industry

In the crowded field of cosmetics, every sale counts. Sales audits can help you improve the online ordering system and keep your entire team aligned.

Operating a cosmetics business requires you to keep so many products on hand – diverse lines of lipstick tubes, makeup kits, foundations, eyeliners, and more. As a result, tracking how each item fares at your stores can be daunting. If regular sales audits consist of simply checking sales versus inventory, your business might be missing the bigger picture.

B2B Order-taking guide: create a healthy customer journey and repeat orders

B2B Order-taking guide: create a healthy customer journey and repeat orders

Reinforce your customer journey with the right tools. Learn the benefits of an effective online ordering system and strategies for getting started.

The health and beauty industries have become increasingly competitive over the years. With new products emerging daily, brands are scrambling to find ways to capture the attention of their audiences. This is where creating a well-designed customer journey plays an important role.

Cosmetics ordering system: how a sound sales process helps you outshine the competition

Cosmetics ordering system: how a sound sales process helps you outshine the competition

When selling cosmetics online, accurate data and a customer-driven strategy are a must. A well-defined sales process can help raise your firm’s bottom line.

Breaking into the online beauty marketplace comes with a unique set of challenges. While the convenience of digital stores is always appealing, most cosmetics consumers are quite particular in their preferences. As a result, new industry players and start-ups face mounting odds of making it big. Without an established sales process, the journey can prove even more difficult.

Can a sales CRM help building suppliers improve sales and stock management?

Can a sales CRM help building suppliers improve sales and stock management?

Building material suppliers have a lot on their plates – and those plates are only about to get heavier. The global building and materials industry has been growing at a rate of 5% and is projected to top $400 billion by 2030. Forward-thinking companies that level up their operations with a top-tier sales CRM stand to rake in more of that dough than those that don’t. 

Is your business seeing signs of a global recession? Here’s what you need to know

Is your business seeing signs of a global recession? Here’s what you need to know

Rising inflation, market volatility, increased unemployment, and shrinking GDP contribute to growing global recession fears. Unprepared businesses are especially worried, and with good reason.

If you’re unsure of how to handle the customer, labour, and financial challenges of recessions, you aren’t alone.

Let’s explore what a recession means, how to spot one, and how you can prepare to weather the storm.

Does your CRM provide your sales team with the correct data insights?

Does your CRM provide your sales team with the correct data insights?

Sales technology has been at the right hand of sales personnel everywhere for years. Its development has pushed products and padded pockets with greater ease and consistency than ever before.

That is exactly why picking the right models for your company is mission-critical. Doing so means your team has the tools they need to thrive. These choices extend to the CRM software your company relies on for its day-to-day operations. Therefore, investing in the right CRM software ensures your sales team has the data insights they need to close more sales – sending profits and efficiency soaring.

The ultimate guide to creating a winning B2B sales strategy

The ultimate guide to creating a winning B2B sales strategy

The sweeping changes affecting B2B sales strategy didn’t happen overnight. Even before the onset of COVID-19, many B2B buyers had moved toward self-reliance to conduct their own research and share their findings with colleagues. Interaction with a salesperson often only occurs after the modern buyer satisfies their preference for self-discovery.

Is sales anxiety the main cause of diminishing sales success?

Is sales anxiety the main cause of diminishing sales success?

Nobody likes failing. Just ask any salesperson what their greatest fear on the job is; they’ll usually respond with the fear of rejection. Despite being offered the best prices on the best products, clients will still find a reason to say ‘No.’ It’s not personal, it’s business.

And yet, sales anxiety persists – and it affects everybody no matter where they are on the totem pole. But is sales anxiety the main cause of diminishing sales success?

How local wineries can achieve profit gains with CRM software

How local wineries can achieve profit gains with CRM software

In a world full of choices, sometimes it’s nice not to have to choose. Local wineries understand this more than most other establishments. With hundreds of wines for guests to choose from, the decision process can seem more tedious than relaxing. How can we fix this?

When combined with superb customer service, recommending wines that fit your guests’ preferences can help to create an enhanced customer experience.